search

ROLLING STONE VERY FIRST ISSUE

Today, 52 years ago, Rolling Stone made their debut. The price was 25 cents and it had a free roach clip to hold a marijuana joint. Mick Jagger and Keith Richards weren't too happy that there was a newspaper using their name and not even put them on the cover of the first issue.
Facebook
Twitter
WhatsApp
Email
Print
The first issue of Rolling Stone appeared on 9 November 1967, featuring a photo of John Lennon. The price was 25 cents.

On this date, 9 November 1967, the first issue of Rolling Stone Magazine was published in San Francisco. It featured a photo of John Lennon on the cover, dressed in army fatigues while acting in his recent film How I Won the War and the first issue had a free roach clip to hold a marijuana joint.

The decision to put John Lennon on the cover was hastily made just two days before going to press, but in retrospect, Jan Wenner, the co-founder of Rolling Stone, felt the image was prophetic.

“It was the last piece of the puzzle for the issue,” Wenner recalled. “It was a defining cover, because it encompassed music, movies and politics … And John was on the cover so many times after that.”

At the time, Jan Wenner, a Berkeley College dropout, was only 21 years old. The idea was to publish a new kind of magazine that, in his words, would take rock music seriously.

The name of the magazine was compiled from three significant sources: the Muddy Waters song, the first rock ‘n’ roll record by Bob Dylan and The Rolling Stones.

While John Lennon, he’s been on the cover of Rolling Stone 31 times with & without The Beatles. With Yoko or as a solo, John was on the cover 9 times.

Jan Wenner in his office in the original offices on Brannan Street in San Fransisco. Photo: Daily Mail.

On the other hand, Mick Jagger was startled by the audacity of Rolling Stone – to name a newspaper after his band and not even put the Rolling Stones on the cover of the first issue? It was an affront. “Why did Jann call it that, when there was a band called that?” he asked. Keith Richards put it more succinctly: “We thought, ‘What a thief!'”

In local context, Rolling Stone did once exist in Indonesia. Bob Marley appeared on the cover of the first issue of Rolling Stone Indonesia, published in May 2005. The Jakarta-based magazine lasted for 12 years, 2005-2017.

The first issue of Rolling Stone Indonesia, May 2005.
Facebook
Twitter
WhatsApp
Email
Print
Rudolf Dethu

Rudolf Dethu

Music journalist, writer, radio DJ, socio-political activist, creative industry leader, and a qualified librarian, Rudolf Dethu is heavily under the influence of the punk rock philosophy. Often tagged as this country’s version of Malcolm McLaren—or as Rolling Stone Indonesia put it ‘the grand master of music propaganda’—a name based on his successes when managing Bali’s two favourite bands, Superman Is Dead and Navicula, both who have become two of the nation’s biggest rock bands.
Rudolf Dethu

Rudolf Dethu

Music journalist, writer, radio DJ, socio-political activist, creative industry leader, and a qualified librarian, Rudolf Dethu is heavily under the influence of the punk rock philosophy. Often tagged as this country’s version of Malcolm McLaren—or as Rolling Stone Indonesia put it ‘the grand master of music propaganda’—a name based on his successes when managing Bali’s two favourite bands, Superman Is Dead and Navicula, both who have become two of the nation’s biggest rock bands.

RUDOLF DETHU

Scroll to Top